Research Methods
Published on 29. December 2014
Book
Paperback/Softback
296 pages
978-0-230-36203-1 (ISBN)
Description
Offering a student-friendly introduction to business research methods, this text covers all of the need to know basics in a clear and engaging manner. Research Methods is an ideal text for students of all levels coming to the subject for first time.
More details
Series
Edition
1st ed. 2014
Language
English
Place of publication
London
United Kingdom
Publishing group
Bloomsbury Publishing PLC
Target group
College/higher education
Dimensions
Height: 203 mm
Width: 127 mm
Thickness: 16 mm
Weight
324 gr
ISBN-13
978-0-230-36203-1 (9780230362031)
DOI
10.1007/978-1-349-92672-5
Schweitzer Classification
Persons
Professor Peter Stokes is Deputy Dean of the University of Chester Business School, University of Chester. He is also the UK Ambassador for the Association Francophone de Gestion des Ressources Humaines (AGRH) and Vice-President and UK Country Director for the EMRBI - EUROMED.
Content
1. Aims and Objectives.- 2. Literature Review.- 3. Methodologies.- 4. Research Methods and Data Gathering.- 5. Data Analysis.- 6. Ethics.- 7. Writing and Presentation.