Writing Your Own Scripts and Speeches
For Corporate Television, A.V. and Live Presentations
Suzan St.Maur(Author)
McGraw-Hill Publishing Co.
Published on 1. August 1991
Book
Paperback/Softback
320 pages
978-0-07-707349-7 (ISBN)
Description
The scripting of live presentations and speeches creates considerable anxiety among the majority of managers and senior executives who know little of speechwriting techniques. Yet these people must write and deliver frequent presentations as effectively as possible to their staff, executive board and shareholders. This comprehensive book covers a wide range of topics including a training programme, interviews, writing for spoken speech and excerpts from real life scripts. By incorporating both the theory and practical elements of scriptwriting, Suzan St Maur shows the non-specialist how to write good, creative scripts and how to communicate them cost-effectively and successfully. A feature of the book is the coverage of scripts for AV. Suzan St Maur emphasises that of all the processes needed in the creation of good audio visual communications, the script is universally seen as the most crucial, in fact in video and AV it is the foundation on which an entire production is built.
More details
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
Professional and scholarly
Dimensions
Height: 230 mm
ISBN-13
978-0-07-707349-7 (9780077073497)
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Schweitzer Classification