
Automatically Driven
My 50 Years in the Car Industry
John Sparrow(Author)
Whitefox Publishing Ltd
Published on 23. November 2023
Book
Hardback
306 pages
978-1-915635-83-9 (ISBN)
Description
Automatically Driven is the truly unique memoir of John Sparrow, who worked as a Director and Senior Executive for Land Rover, BMW and Honda in a career spanning fifty years.
More details
Language
English
Place of publication
London
United Kingdom
Product notice
sewn/stitched
Cloth over boards
With dust jacket
Dimensions
Height: 234 mm
Width: 156 mm
Thickness: 21 mm
Weight
630 gr
ISBN-13
978-1-915635-83-9 (9781915635839)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
John is a unique car industry executive. He is the only person alive today who has worked as a Director and Senior Executive for Land Rover, a wholly owned British car manufacturer, as it was at the time; BMW, a wholly owned German car manufacturer; and Honda, a wholly owned Japanese car manufacturer. And John is the only one who has written a book about his long fifty-year career including these three international car manufacturers.John Sparrow was born in St Albans, England. He was very interested in motor cars from a very early age. At school he carried out a study of Vauxhall Motors in Luton, which fuelled his interest in working in the car-industry business after university.In 1969 he joined Austin Morris at Longbridge, Birmingham, and his career developed through a number of management positions and promotions. In 1982 he joined Land Rover Ltd in Solihull, rising to become Director UK Sales and Director UK Operations. In the 1990s he became Director Business Development in BMW Group, including Land Rover, Rover Cars and MG. From 2000 to 2009 he was a Senior Executive in Honda Motor Europe.John considers himself fortunate to be inwardly and automatically driven to have a long and successful career in the industry; something he achieved and enjoyed doing. Hence the title of the book, which has a double meaning given the cars of today and the future, which will drive themselves automatically. John lives in Oxfordshire, England.