A Practical Guide to Behavioral Research
4th Edition
Published on 20. March 1997
Book
Paperback/Softback
396 pages
978-0-19-510419-6 (ISBN)
Description
In this fourth revision of their college textbook providing a practical guide to behavioural research, Barbara and Robert Sommer maintain the fundamental approach of the previous editions - students are encouraged to learn by using statistical techniques rather than just reading about them, in a hands-on, multimethod, interdisciplinary fashion. This edition expands the coverage of case studies and provides a new chapter describing the research opportunities provided by the Internet, as well as new material on the use of computers in running research studies and in data analysis.
More details
Edition
4th Revised edition
Language
English
Place of publication
New York
United States
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Illustrations
30 halftones, 15 line drawings, bibliography
ISBN-13
978-0-19-510419-6 (9780195104196)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
09/2001
5th Edition
Oxford University Press Inc
€73.15
Shipment within 15-20 days
Previous edition
Robert Sommer
A Practical Guide to Behavioral Research
Book
02/1991
3rd Edition
Oxford University Press Inc
€25.98
Article exhausted; check for reprint
Persons
Content
I: Introduction to research; multimethod approach; ethics in behavioral research; library search. II: observation methods; observation; mapping and trace measures. III: designing experiments; experimentation; simulation. IV: survey design; interview; questionnaire; attitude and rating scales. V: other useful research procedures and materials analysis; content analysis; personal documents and archival measures; case study; using the Internet; equipment; standardized tests and inventories. VI: sampling, statistics, and reports; sampling; descriptive statistics; inferential statistics; writing and reviewing a research report; after the report; concluding notes.