A Practical Guide to Behavioral Research
3rd Edition
Published on 28. February 1991
Book
Hardback
378 pages
978-0-19-506712-5 (ISBN)
Description
This introduction to behavioural research methods has been designed for students of psychology, sociology and anthropology, and also for those in such fields as education, business, urban planning and architectural design, for whom the systematic study of behaviour is important.
More details
Edition
3rd Revised edition
Language
English
Place of publication
New York
United States
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Illustrations
16 half-tones, 37 line drawings
ISBN-13
978-0-19-506712-5 (9780195067125)
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Schweitzer Classification
Other editions
New editions
Robert Sommer
A Practical Guide to Behavioral Research
Book
03/1997
4th Edition
Oxford University Press Inc
€52.71
Article is exhausted; no reprint
Persons
Content
Introduction to research: Multimethod approach; Ethics in behavioural research; How to do a literature review; Observational Methods: Observation; Behavioural mapping and trace measures; Designing experiments: Experimentation; Simulation; Survey Design: Interview; Questionnaire; Attitude and rating scales; Other Useful Research Procedures and Materials: Content analysis; Personal documents and archival measures; Case study; Apparatus; Standardized tests and inventories; Sampling, Statistics, and Reports: Sampling; Descriptive statistics; Inferential statistics; Calculators and computers; Writing and reviewing a research report; After the report.