
Spotlight on Social Research
Polly J. Smith(Author)
Pearson (Publisher)
Published on 14. October 2002
Book
Paperback/Softback
240 pages
978-0-205-36806-8 (ISBN)
Description
This text/reader combines discussion of the most commonly used research methods with readings from research literature that serve as examples of those methods.
More details
Language
English
Place of publication
United States
Publishing group
Pearson Education (US)
Target group
Professional and scholarly
Dimensions
Height: 234 mm
Width: 177 mm
Thickness: 16 mm
Weight
460 gr
ISBN-13
978-0-205-36806-8 (9780205368068)
Schweitzer Classification
Content
All chapters end with "Commentary on the Readings," and "Conclusion."
Preface.
1. The Pursuit of knowledge.
Non-Scientific Approaches to knowledge.
Common Sense.
Mysticism.
Rationalism.
Scientific Knowledge.
Scientific Method.
Consensus.
Aspects of Science.
Induction and Deduction.
Quantitative versus Qualitative Data.
Pure and Applied Research.
Levels of Analysis.
Units of Analysis.
Causation.
Reliability and Validity.
Social Science Research Methods.
2. Elements of Research.
Theory.
Paradigms.
Middle Range Theories.
Hypotheses.
Research Design.
Variables.
Levels of Measurement.
Sampling.
Population.
Non-Probability Sampling.
Probability Sampling.
The Research Report.
3. Ethics.
Code of Ethics.
Voluntary Participation.
Avoidance of Harm.
Anonymity.
Reporting Findings.
The Internal Review Board.
The Answer.
The Readings.
Body Ritual among the Nacirema by Horace Miner.
Reporting Unethical Research Behavior by Neil S. Wenger et al.
Commentary on the Readings.
4. Experiments.
Control.
The Players.
Classical Experimental Design.
Interpretation and Analysis.
Variations on Experimental Design.
The Readings.
Placing Alcohol Warnings Before, During, and After TV Beer Ads: Effects on Knowledge and Responses to the Ads and the Warnings by Michael D. Slater et al.
Experimentally Manipulating Race: Perceptions of Police Brutality in an Arrest by Jack Levin and Alexander R. Thomas.
Commentary on the Readings.
5. Surveys.
Survey Research Methods.
The Sample.
Questionnaire Development.
Survey Administration.
Non-Response.
The Readings.
Neighborhood Associations: Their Issues, Their Allies, and Their Opponents by John R. Logan and Gordana Rabrenovic.
Inshopping by Residents of Small Communities by James R. Pinkerton, Edward W. Hassinger, and David J. OBrien.
6. Secondary Data Analysis.
Secondary Data.
Advantages and Disadvantages.
The Readings.
Economic Deprivation and AIDS Incidence in Massachusetts by Sally Zierler et al.
7. Content Analysis.
Unobtrusive Measures.
Organizing the Data.
Coding.
The Readings.
Images of Rosie: A Content Analysis of Women Workers in American Magazine Advertising, 1940-1946 by Charles Lewis and John Neville.
The Color of Crime and the Court: A Content Analysis of Minority Representation on Television by Ron Tamborini et al..
8. Historical Comparative Methods.
Research Orientation.
Aspects of Historical Comparative Research.
Conceptualization.
Data Collection.
Synthesis.
Types of Data.
Oral Histories.
The Readings.
The Great War and Ethnic Nationalism in Utica, New York 1914-1920 by Philip A. Bean.
A Comparison of Confidence in the Police in China and in the United States by Liqun Cao and Charles Hou.
9. Fieldwork.
Participant Observation.
Steps in Fieldwork.
Preparation.
Entrance.
Relationships.
Data Collection.
Life History.
The Readings.
Shifts and Oscillations in Deviant Careers: The Case of Upper-level Drug Dealers and Smugglers by Patricia A. Adler and Peter Adler.
Illusions of Excellance and the Selling of the University: A Micro-Study by Janet Atkinson-Grosjean.
10. Evaluation Research.
Intervention and Outcome.
Measuring Outcomes.
Research Design.
The Reading.
Target Efficiency of State Home Ownership Programs by Mark Lewis Matulef.
Experiencing Performance Appraisal in a Trust Hospital by G. Coates.
Commentary on the Reading.
Conclusion.
Glossary.
References.
Preface.
1. The Pursuit of knowledge.
Non-Scientific Approaches to knowledge.
Common Sense.
Mysticism.
Rationalism.
Scientific Knowledge.
Scientific Method.
Consensus.
Aspects of Science.
Induction and Deduction.
Quantitative versus Qualitative Data.
Pure and Applied Research.
Levels of Analysis.
Units of Analysis.
Causation.
Reliability and Validity.
Social Science Research Methods.
2. Elements of Research.
Theory.
Paradigms.
Middle Range Theories.
Hypotheses.
Research Design.
Variables.
Levels of Measurement.
Sampling.
Population.
Non-Probability Sampling.
Probability Sampling.
The Research Report.
3. Ethics.
Code of Ethics.
Voluntary Participation.
Avoidance of Harm.
Anonymity.
Reporting Findings.
The Internal Review Board.
The Answer.
The Readings.
Body Ritual among the Nacirema by Horace Miner.
Reporting Unethical Research Behavior by Neil S. Wenger et al.
Commentary on the Readings.
4. Experiments.
Control.
The Players.
Classical Experimental Design.
Interpretation and Analysis.
Variations on Experimental Design.
The Readings.
Placing Alcohol Warnings Before, During, and After TV Beer Ads: Effects on Knowledge and Responses to the Ads and the Warnings by Michael D. Slater et al.
Experimentally Manipulating Race: Perceptions of Police Brutality in an Arrest by Jack Levin and Alexander R. Thomas.
Commentary on the Readings.
5. Surveys.
Survey Research Methods.
The Sample.
Questionnaire Development.
Survey Administration.
Non-Response.
The Readings.
Neighborhood Associations: Their Issues, Their Allies, and Their Opponents by John R. Logan and Gordana Rabrenovic.
Inshopping by Residents of Small Communities by James R. Pinkerton, Edward W. Hassinger, and David J. OBrien.
6. Secondary Data Analysis.
Secondary Data.
Advantages and Disadvantages.
The Readings.
Economic Deprivation and AIDS Incidence in Massachusetts by Sally Zierler et al.
7. Content Analysis.
Unobtrusive Measures.
Organizing the Data.
Coding.
The Readings.
Images of Rosie: A Content Analysis of Women Workers in American Magazine Advertising, 1940-1946 by Charles Lewis and John Neville.
The Color of Crime and the Court: A Content Analysis of Minority Representation on Television by Ron Tamborini et al..
8. Historical Comparative Methods.
Research Orientation.
Aspects of Historical Comparative Research.
Conceptualization.
Data Collection.
Synthesis.
Types of Data.
Oral Histories.
The Readings.
The Great War and Ethnic Nationalism in Utica, New York 1914-1920 by Philip A. Bean.
A Comparison of Confidence in the Police in China and in the United States by Liqun Cao and Charles Hou.
9. Fieldwork.
Participant Observation.
Steps in Fieldwork.
Preparation.
Entrance.
Relationships.
Data Collection.
Life History.
The Readings.
Shifts and Oscillations in Deviant Careers: The Case of Upper-level Drug Dealers and Smugglers by Patricia A. Adler and Peter Adler.
Illusions of Excellance and the Selling of the University: A Micro-Study by Janet Atkinson-Grosjean.
10. Evaluation Research.
Intervention and Outcome.
Measuring Outcomes.
Research Design.
The Reading.
Target Efficiency of State Home Ownership Programs by Mark Lewis Matulef.
Experiencing Performance Appraisal in a Trust Hospital by G. Coates.
Commentary on the Reading.
Conclusion.
Glossary.
References.