Intellectual Property: Cumulative Supplement to 2r.e.
Licensing and Joint Venture Profit Strategies
Wiley (Publisher)
Published on 15. March 2001
Book
Paperback/Softback
128 pages
978-0-471-39045-9 (ISBN)
Description
Companies are increasingly looking to their intellectual property (patents, trademarks, formulas, copyrights, brand names, distributions systems, etc.) as a profit center. As they try to extract more value from their holdings, some of which have been left dormant for years, many are looking beyond their own core products to partnerships with outside industries. The intellectual property owners need to know how to exploit their product to the fullest extent.
More details
Series
Edition
Revised edition
Language
English
Place of publication
New York
United States
Publishing group
John Wiley and Sons Ltd
Target group
Professional and scholarly
Edition type
Revised edition
Illustrations
Ill.
Dimensions
Height: 230 mm
Width: 150 mm
Weight
216 gr
ISBN-13
978-0-471-39045-9 (9780471390459)
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Schweitzer Classification
Persons
Author
Vice President AUS Consultants, Valuation Services Group, New Jersey, USA