Promotion Management and Marketing Communications
Published in December 1992
Book
Paperback/Softback
673 pages
978-0-03-097489-2 (ISBN)
More details
Edition
International 2 Revised ed
Language
English
Place of publication
London
United Kingdom
Publishing group
Cengage Learning EMEA
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 230 mm
Weight
1082 gr
ISBN-13
978-0-03-097489-2 (9780030974892)
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Schweitzer Classification