Managing Service Delivery
Nick Shepherd(Author)
Cengage Learning EMEA (Publisher)
Book
Paperback/Softback
128 pages
978-0-415-07927-3 (ISBN)
Description
Managers who ignore the importance of service within their organization risk dissatisfied customers and suppliers. This text shows how vital a role is played by service quality, both internally and externally, for increasing profitability and raising market profile. It highlights the options that are open to managers seeking to measure service performance and improve delivery. Including exercises for self-assessment and providing guidelines for initiating and implementing changes, the work aims to lead the manager towards the strategic understanding of service.
Managers who ignore the importance of service within their organization risk dissatisfied customers and suppliers. This text shows how vital a role is played by service quality, both internally and externally, for increasing profitability and raising market profile. It highlights the options that are open to managers seeking to measure service performance and improve delivery. Including exercises for self-assessment and providing guidelines for initiating and implementing changes, the work aims to lead the manager towards the strategic understanding of service.
Managers who ignore the importance of service within their organization risk dissatisfied customers and suppliers. This text shows how vital a role is played by service quality, both internally and externally, for increasing profitability and raising market profile. It highlights the options that are open to managers seeking to measure service performance and improve delivery. Including exercises for self-assessment and providing guidelines for initiating and implementing changes, the work aims to lead the manager towards the strategic understanding of service.
More details
Series
Language
English
Place of publication
London
United Kingdom
Target group
Professional and scholarly
Dimensions
Height: 210 mm
ISBN-13
978-0-415-07927-3 (9780415079273)
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Schweitzer Classification