Innovative Knowledge Management and Transformation: Perspectives, Methods, and Practical Examples
Innovatives Wissensmanagement und Transformation: Perspektiven, Methoden und Praxisbeispiele
Will be published approx. on 23. September 2026
Book
Hardback
210 pages
978-3-631-95009-8 (ISBN)
Description
The series Innovative Knowledge Management brings together theory and practice. It provides interested readers from academia and industry not only with scholarly works but also with innovative concepts, novel solutions to current challenges, and application-oriented case studies from a wide range of sectors. The multidisciplinary approach also allows the integration of innovation management and knowledge management, examining them from diverse perspectives.
Volume 7 brings together current scientific findings, practice-oriented analyses, and innovative approaches from various areas of knowledge management. It spans a wide range from the strategic importance of employer branding in times of demographic change and agile learning to the integration of AI into knowledge and innovation processes, concrete applications such as sentiment analysis of social media to measure quality of life, and the digital transformation in e-commerce.
Volume 7 brings together current scientific findings, practice-oriented analyses, and innovative approaches from various areas of knowledge management. It spans a wide range from the strategic importance of employer branding in times of demographic change and agile learning to the integration of AI into knowledge and innovation processes, concrete applications such as sentiment analysis of social media to measure quality of life, and the digital transformation in e-commerce.
More details
Series
Edition
New edition
Language
English
German
Place of publication
Bern
Switzerland
Target group
Professional and scholarly
Edition type
New edition
Illustrations
79 Illustrations
Dimensions
Height: 210 mm
Width: 148 mm
ISBN-13
978-3-631-95009-8 (9783631950098)
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Schweitzer Classification
Person
Bernhard F. Seyr, born in 1976, is the Director General of the European Association for Knowledge Economy (EURECO). He holds doctorates in Educational Sciences from the Paris Lodron University of Salzburg and in Social and Economic Sciences from the Johannes Kepler University Linz. He subsequently earned his habilitation in Economics and Organizational Sciences at the University of Sopron, where he was appointedhonorary professor.
Content
Preface - Patrick Szillat and Adam Dymitrowski: Segmenting Talent: A Cluster Analysis Approach to Employer Branding and Knowledge Management In German SMEs - Thomas Wala: Agiles Lernen fuer Fach- und Fuehrungskraefte - Dirin Saadallah and Patrick Szillat: Knowledge Management in E-Commerce: A Quantitative Study on Factors Influencing German Millennials in the Online Purchase of used Cars - Chalupova, Pilar, Pilarova, Smrcka, Rosak-Szyrocka, Prokop, Kuralova: Designing A System for Sentiment Analysis of Social Media Using Ai To Monitor Quality of Life Based on X Social Network Analysis - Robin Ralf Pozun and Patrick Szillat: Entrepreneurship as an Opportunity for the Euregio Rhine-Maas North. A Qualitative Analysis Of Young, German Entrepreneurs' Opinions Regarding the Attractiveness of the Region in the Context of Knowledge Management.