Impacts of Online Advertising on Business Performance
Published on 22. November 2019
Book
Paperback/Softback
262 pages
978-1-7998-1619-5 (ISBN)
Description
"This book examines online advertising activities and their connection to business performance in online environments. It also explores online communication channels including website presentation, social media, advertising platforms, and e-mailing"--
More details
Language
English
Place of publication
United States
Publishing group
IGI Global
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 254 mm
Width: 178 mm
Thickness: 15 mm
Weight
540 gr
ISBN-13
978-1-7998-1619-5 (9781799816195)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Tereza Semeradova | Petr Weinlich
Impacts of Online Advertising on Business Performance
Book
11/2019
Business Science Reference
€250.90
Shipment within 10-20 days