
Proofiness
How You're Being Fooled by the Numbers
Charles Seife(Author)
Penguin USA (Publisher)
Published on 27. September 2011
Book
Paperback/Softback
320 pages
978-0-14-312007-0 (ISBN)
Description
From the author of Zero, comes this "admirable salvo against quantitative bamboozlement by the media and the government" (The Boston Globe)
In Zero, Charles Seife presented readers with a thrilling account of the strangest number known to humankind. Now he shows readers how the power of skewed metrics-or "proofiness"- is being used to alter perception in both amusing and dangerous ways. Proofiness is behind such bizarre stories as a mathematical formula for the perfect butt and sprinters who can run faster than the speed of sound. But proofiness also has a dark side: bogus mathematical formulas used to undermine our democracy-subverting our justice system, fixing elections, and swaying public opinion with lies. By doing the real math, Seife elegantly and good-humoredly scrutinizes our growing obsession with metrics while exposing those who misuse them.
More details
Language
English
Place of publication
New York, NY
United States
Publishing group
Penguin Putnam Inc
Product notice
Paperback (trade)
Dimensions
Height: 203 mm
Width: 135 mm
Thickness: 17 mm
Weight
369 gr
ISBN-13
978-0-14-312007-0 (9780143120070)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

E-Book
09/2010
Penguin Books
€7.99
Available for download
Person
Charles Seife is the author of five previous books, including Proofiness and Zero, which won the PEN/Martha Albrand Award for first nonfiction and was a New York Times notable book. He has written for a wide variety of publications, including The New York Times, Wired, New Scientist, Science, Scientific American, and The Economist. He is a professor of journalism at New York University and lives in New York City.