Marketing
Concepts and Applications
2nd Edition
Published on 1. January 1983
Book
Hardback
715 pages
978-0-07-055251-7 (ISBN)
More details
Edition
2nd Revised edition
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Edition type
Revised edition
Illustrations
Ill.
Dimensions
Height: 240 mm
Width: 200 mm
ISBN-13
978-0-07-055251-7 (9780070552517)
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Schweitzer Classification