
Known
The Handbook for Building and Unleashing Your Personal Brand in the Digital Age
Mark Schaefer(Author)
Schaefer Marketing Solutions (Publisher)
Published on 7. February 2017
Book
Hardback
256 pages
978-0-692-81606-6 (ISBN)
Description
Where do you want to go next in your life?
Do you want be positioned to get a better job, acquire more customers, or attract more donations for your charity? Do you want to be regarded as an authority in a way that could lead to a book project or speaking career?
Today, the influence that provides an edge in our world is determined by how well you're known. Being known is not the same as being famous. It's not about having millions of fans and red carpet appearances. Becoming known is about approaching your digital life with an intent that establishes the authority, reputation, and audience to achieve your goals.
Known is the first book of its kind to teach you, step by step, how the most successful people focus their efforts, create a plan, and activate their personal brand in a measurable way.
Mark W. Schaefer, college educator, consultant, and best-selling author of six books including The Tao of Twitter and The Content Code, has delivered a practical handbook for achieving extraordinary personal power in the digital age.
More details
Language
English
Product notice
sewn/stitched
Cloth over boards
With dust jacket
Illustrations
Illustrations, black and white
Dimensions
Height: 222 mm
Width: 145 mm
Thickness: 19 mm
Weight
509 gr
ISBN-13
978-0-692-81606-6 (9780692816066)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification