
Car Launch
The HUman Side of Managing Change
Oxford University Press Inc
Published on 1. July 2004
Book
Paperback/Softback
252 pages
978-0-19-517798-5 (ISBN)
Description
Car Launch: The Human Side of Managing Change is the first book in the new Oxford series, The Learning History Library. It is edited by Art Kleiner and George Roth, both of whom originated the concept of the learning history. These extended "Living" case studies use an innovative format based on "the jointly told tale" to help narrate the story of major intra-firm transitions. The learning history succeeds in balancing traditional research with pragmatic imperatives and powerful imagery.
More details
Language
English
Place of publication
New York
United States
Target group
Professional and scholarly
Dimensions
Height: 235 mm
Width: 191 mm
Thickness: 14 mm
Weight
478 gr
ISBN-13
978-0-19-517798-5 (9780195177985)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Persons
George Roth was born in Germany and has a B .S. in Mechanical Engineering, a M. B. A. in Finance and Marketing, and a Ph .D. in Organizational Studies.
art Kleiner is the director of research and reflection at a consulting firm based in Cambridge, Massachusetts; a faculty member at New York Universityas Interactive Telecommunications Program; and the aCulture & Changea columnist for Strategy + Business magazine. He is also the editorial director of the Fifth Discipline Fieldbook series and a longstanding writer on the human impact of management and technology.
art Kleiner is the director of research and reflection at a consulting firm based in Cambridge, Massachusetts; a faculty member at New York Universityas Interactive Telecommunications Program; and the aCulture & Changea columnist for Strategy + Business magazine. He is also the editorial director of the Fifth Discipline Fieldbook series and a longstanding writer on the human impact of management and technology.
Content
Preface ; Acknowledgments ; Cast of Characters ; 1. Introduction ; 2. Hard Results, Soft Concerns ; 3. Setting an Example of Non-Authoritarian Leadership ; 4. Learning Labs: Teaching Techniques for Thinking Differently ; 5. Combining Engineering Innovation with Human Relations: The Harmony Buck ; 6. Partnerships ; 7. Process Innovation in the Context of a Large Organization ; 8. Practice Without Preaching ; 9. Why the Battle Was Won, But the War Was Lost ; 10. Challenging the Catch-22 Inside Ourselves ; 11. A Reader's Guide for Using the AutoCo Epsilon Project Learning History in Organizations ; Endnotes