Business as Unusual
The Journey of Anita Roddick and the Body Shop
Anita Roddick(Author)
Thorsons (Publisher)
Published on 5. November 2001
Book
Paperback/Softback
304 pages
978-0-00-710796-4 (ISBN)
Description
"In terms of power and influence, you can forget the church, forget politics. There is no more powerful institution in society than business, which is why I believe it is now more important than ever before for business to assume a moral leadership. The business of business should not be about money, it should be about responsibility. It should be about public good, not private greed." Anita Roddick. This account charts the progress of Anita Roddick and her company The Body Shop through the 1990s. She talks openly about the "greed culture" of the 90s, The Body Shop vs. Shell, Trade Not Aid (the pleasures and pitfalls of trading with indigenous communities), taking on the US, creating community both within and outside the workplace, how to campaign for human rights in the business environment and women in business. She also looks at the parallel growth of vigilante consumerism and predicts how businesses can evolve in the new Millennium. Ranging from personal issues - such as self-esteem - to wider political issues like the human rights abuses associated with globalization, Roddick offers her own vision for dealing with the demands of ethical business.
Reviews / Votes
"Most CEOs aren't fit to lick peppermint lotion off Anita's feet." The ObserverMore details
Language
English
Place of publication
London
United Kingdom
Publishing group
HarperCollins Publishers
Product notice
Paperback (UK-trade)
Illustrations
(Two colour metalic. Integrated halftones.)
Dimensions
Height: 234 mm
Width: 153 mm
Weight
639 gr
ISBN-13
978-0-00-710796-4 (9780007107964)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Person
Anita Roddick has many guises; successful business woman, outspoken political activist, worldwide traveller, grandmother -- she has created a company with attitude which is known around the world for both its products and its principles.