Business Statistics
A Multimedia Guide to Concepts and Applications
Christopher R. Robertson(Author)
Hodder Arnold (Publisher)
Published on 31. July 2002
Book
Paperback/Softback
512 pages
978-0-340-71927-5 (ISBN)
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Description
"Business Statistics" offers a complete multimedia package consisting of textbook and complimentary CD-ROM, which will be invaluable for any business student. Many business decisions involve interpreting the results of a statistical analysis, and assuming little or no prior knowledge of statistics, the textbook clearly describes the key concepts involved in these analyses. Realistic and accessible examples are used throughout the text to emphasise the practical application of statistical concepts. The CD-ROM is the ideal accompaniment to the book. Specially designed as an independent user-friendly learning device, it is also fully cross-referenced to the text so that it can be used both alone and in tandem with the book. It gives a graphical and interactive overview of the main topics in the book, and allows the user to test and refine their knowledge by allowing them to practice on questions and exercises. Working through the book and the CD-ROM, either alone or in a classroom situation, will develop the critical skills in statistical analysis which are essential to the contemporary business student.
Reviews / Votes
I would recommend this text toa wide range of students from Btec through to MBA -- Times Higher Education 20031114More details
Language
English
Place of publication
London
United Kingdom
Publishing group
John Wiley and Sons Ltd
Target group
College/higher education
Adult education
Professional and scholarly
Illustrations
illustrations
Dimensions
Height: 244 mm
Width: 172 mm
Thickness: 25 mm
Weight
737 gr
ISBN-13
978-0-340-71927-5 (9780340719275)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Persons
Content
Summarising business surveys - populations and samples, variables and variability; graphs for investigating distributions and relationships; index numbers; large surveys and market research surveys; investigating relationships; relationships with time; probability as a model for random events; probability distributions as a model for populations; sampling distributions; estimation and confidence intervals; significance tests; qualitative variables - goodness of fit and association; correlation; linear regression.