
The Sales Success Handbook
How to Open Opportunity and Close Every Sale
Linda Richardson(Author)
McGraw-Hill Professional (Publisher)
Will be published approx. on 16. May 2006
Book
Hardback
128 pages
978-0-07-146331-7 (ISBN)
Description
To sell today, salespeople must add value, provideperspective, and show customers how aproduct will solve their specific needs. The SalesSuccess Handbook outlines a six-step programfor hearing and understanding exactly whatcustomers have to say and for sellingsolutions--instead of just selling products.
More details
Language
English
Place of publication
United States
Publishing group
McGraw-Hill Education - Europe
Illustrations
25 Illustrations
Dimensions
Height: 206 mm
Width: 130 mm
Thickness: 16 mm
Weight
256 gr
ISBN-13
978-0-07-146331-7 (9780071463317)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Linda Richardson is presidetn of The Richardson Company, sales and leadership consultants to business. She teaches at the University of Pennsylvania's Wharton School and is the author of Selling By Phone, Stop Telling, Start Selling; and Winning Group Sales Presentations.