
Technopreneurship in Small Businesses for Sustainability
Business Science Reference (Publisher)
Published on 15. August 2024
Book
Paperback/Softback
375 pages
979-8-3693-5073-7 (ISBN)
Description
In today's rapidly evolving business landscape, small businesses face numerous challenges in staying competitive and sustainable. Limited resources, intense competition, and changing consumer demands create a complex environment where innovation and adaptability are paramount. Many small business owners need help to leverage technology effectively, hindering their ability to streamline operations, reach new markets, and achieve long-term growth. Additionally, businesses need to adopt sustainable practices, both for ethical reasons and to meet the increasing demands of environmentally-conscious consumers. Technopreneurship in Small Businesses for Sustainability offers a comprehensive solution to these challenges by focusing on the intersection of technology, entrepreneurship, and sustainability. This book provides practical insights, strategies, and frameworks that small business owners and managers can use to thrive in today's dynamic environment. It explores how technology can be leveraged to improve business performance, enhance customer engagement, and drive innovation, ultimately leading to greater sustainability and competitiveness.
More details
Language
English
Place of publication
United States
Publishing group
IGI Global
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 254 mm
Width: 178 mm
Thickness: 20 mm
Weight
713 gr
ISBN-13
979-8-3693-5073-7 (9798369350737)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

Ahmad Rafiki | Baker Ahmad Abdullah Alserhan | Kamola Bayram
Technopreneurship in Small Businesses for Sustainability
Book
08/2024
IGI Global
€305.10
Shipment within 10-20 days