Introduction to E-commerce
Published on 1. July 2011
Book
Paperback/Softback
180 pages
978-3-642-08056-2 (ISBN)
Description
"Introduction to E-commerce" discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi'an Jiaotong University.
Reviews / Votes
From the reviews: "This valuable text focuses on e-commerce in China ! . One of the most valuable byproducts of the text is the demonstrated way of thinking. ! for those involved in Chinese e-commerce, it is an essential work to study." (James Van Speybroeck, ACM Computing Reviews, October, 2009)More details
Edition
Softcover reprint of hardcover 1st ed. 2009
Language
English
Place of publication
Berlin
Germany
Publishing group
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Target group
Professional and scholarly
Illustrations
40 black & white illustrations, 40 black & white tables
Dimensions
Height: 235 mm
Width: 155 mm
ISBN-13
978-3-642-08056-2 (9783642080562)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Zheng Qin
Introduction to E-commerce
Book
06/2009
Springer
€139.09
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Content
Chapter 1 Basics of E-commerce.- Chapter 2 Strategies of E-commerce.- Chapter 3 Supporting Techniques of E-commerce.- Chapter 4 Payment Techniques of E-commerce.- Chapter 5 Security Techniques of E-commerce.- Chapter 6 E-commerce and Laws.- Chapter 7 E-commerce and Taxation.- Chapter 8 On-line Enterprise Management.- Chapter 9 Architecture and System Design of E-commerce.- Chapter 10 Gateway Website Design.- Chapter 11 Computer System Integration and E-commerce.- Chapter 12 E-commerce and International Trade.- Chapter 13 Network Psychology.- Chapter 14 Case Study of E-commerce.