Selling
Published on 26. August 1999
Book
Paperback/Softback
288 pages
978-1-84119-083-9 (ISBN)
Description
Using the techniques of cognitive behavioural therapy, the most effective way to alter the way you think and feel, this book explains how you can become a more effective salesperson simply by working through the exercises that will help you understand the way you think and how to change that for success. In the following seven stages you are shown how to believe in your own abilities, confront adversity and enhance your own self-esteem:
More details
Series
Language
English
Place of publication
London
United Kingdom
Publishing group
Little, Brown Book Group
Illustrations
forms
Dimensions
Height: 197 mm
Width: 130 mm
Weight
186 gr
ISBN-13
978-1-84119-083-9 (9781841190839)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
An introduction to the cognitive model and its relation to work attitudes and behaviour; learning the cognitive model, goal setting and time management; how to identify and record your thoughts, helpful versus unhelpful thinking; challenging unhelpful thinking; understanding your beliefs and gaining access to your deeper thoughts and assumptions; applying your understanding to work situations; integration, maintenance and preventing relapses, checking course goals and formulating action plans.