
Blow Their Minds
Creating Businesses that Wow Guests, Franchisees, Investors, and Employees
William Phelps(Author)
Matt Holt Books (Publisher)
Will be published approx. on 5. January 2027
Book
Hardback
256 pages
978-1-63774-692-9 (ISBN)
Description
Bill Phelps, the entrepreneur extraordinaire behind Dave’s Hot Chicken and other wildly successful blockbuster restaurant franchises, shares his secret sauce for creating brands that flourish even in overcrowded industries and spaces.
Bill Phelps, the entrepreneur extraordinaire behind Dave’s Hot Chicken and other blockbuster restaurant franchises, shares his secret sauce for building brands that flourish even in overcrowded industries.
Within the fiercely competitive restaurant business, Bill Phelps has produced one incredible success after another. He has a singular talent for identifying promising startups and then growing them into wildly popular global franchises. Addressing the key elements that make or break a business, Phelps teaches seasoned and would-be entrepreneurs alike how to implement this playbook for building, scaling, and maintaining truly mind-blowing companies of all types.
In Blow Their Minds, Phelps offers readers a proven playbook for breakthrough success, tackling questions such as:
Drawing from his remarkable experiences at Wetzel’s Pretzels, Blaze Pizza, and Dave’s Hot Chicken, Phelps shares revealing stories and actionable insights about how he and his team have made use of this playbook to grow their companies and achieve unprecedented results in some of the most competitive markets in the world.
Blow Their Minds is an accessible, story-driven, relatable guide to rising above your competitors, taking a brand to global scale, and having a fantastic time while doing so. What’s more, it delivers on Phelps’s personal conviction regarding the higher purpose of the entrepreneurial endeavor—that the best reason to build and scale a business is to transform the lives of everyone you touch along the way.
Bill Phelps, the entrepreneur extraordinaire behind Dave’s Hot Chicken and other blockbuster restaurant franchises, shares his secret sauce for building brands that flourish even in overcrowded industries.
Within the fiercely competitive restaurant business, Bill Phelps has produced one incredible success after another. He has a singular talent for identifying promising startups and then growing them into wildly popular global franchises. Addressing the key elements that make or break a business, Phelps teaches seasoned and would-be entrepreneurs alike how to implement this playbook for building, scaling, and maintaining truly mind-blowing companies of all types.
In Blow Their Minds, Phelps offers readers a proven playbook for breakthrough success, tackling questions such as:
- How do I create the craveable product or service that is the basis of a great business?
- How do I find—and protect—the authentic vibe of my brand?
- How do I scale a business without losing what makes it great?
- How do I choose and attract the best talent—both employees and investors?
- How can I break through the noise of social media?
- How do I create an insanely fun and exciting workplace?
- How do I know when it is time to sell a business?
- How do I blow customers’, clients’, employees’, and investors’ minds, over and over again?
Drawing from his remarkable experiences at Wetzel’s Pretzels, Blaze Pizza, and Dave’s Hot Chicken, Phelps shares revealing stories and actionable insights about how he and his team have made use of this playbook to grow their companies and achieve unprecedented results in some of the most competitive markets in the world.
Blow Their Minds is an accessible, story-driven, relatable guide to rising above your competitors, taking a brand to global scale, and having a fantastic time while doing so. What’s more, it delivers on Phelps’s personal conviction regarding the higher purpose of the entrepreneurial endeavor—that the best reason to build and scale a business is to transform the lives of everyone you touch along the way.
More details
Language
English
Place of publication
United States
Publishing group
BenBella Books
Product notice
sewn/stitched
Cloth over boards
Dimensions
Height: 229 mm
Width: 152 mm
Weight
446 gr
ISBN-13
978-1-63774-692-9 (9781637746929)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
William Phelps is a successful serial entrepreneur with a career that started with co-founding Wetzel's Pretzels in 1994. Phelps led the company to become a recognizable brand in the snack food industry. Although he is no longer the CEO of Wetzel's Pretzels, Phelps is currently the CEO of Dave's Hot Chicken, where he took over in 2021 with a focus on expanding the brand's reach through franchising. Dave's Hot Chicken is a rapidly expanding fast-food chain known for its Nashville-style hot chicken with over 100 locations across the United States, Dubai, and Canada. Phelps' extensive experience in the food industry and entrepreneurship has made him an excellent fit to lead the growth and development of Dave's Hot Chicken.