Introduction to Management

Part 1 The foundations of management: managing in a changing environment; measuring business and managerial performance; ethics; the organization and its environment. Part 2 Strategy, policy, direction and activities: strategy, policy and direction; marketing; managing operations and projects; financial management; quantitative methods; innovation and enterprise. Part 3 Management, organizational and human behaviour: culture; perception, attitudes, values and beliefs; communication; organization technology, structure and design; human resource management; Part 4 Management in action: management influence, power and authority; leadership and management; teams and groups; management and motivation; the management of conflict; managerial performance; managing for the present and future.