
ESSENTIALS OF MARKETING
Perreault(Author)
McGraw Hill Higher Education (Publisher)
12th Edition
Published on 16. December 2009
Book
Paperback/Softback
978-0-07-108499-4 (ISBN)
More details
Edition
12th edition
Language
English
Place of publication
London
United States
Publishing group
McGraw-Hill Education - Europe
Target group
Adult education
Dimensions
Height: 275 mm
Width: 218 mm
Thickness: 26 mm
Weight
1499 gr
ISBN-13
978-0-07-108499-4 (9780071084994)
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Schweitzer Classification