Applications in Basic Marketing: To Accompany Essentials of Marketing
William D. Perreault Jr.(Author)
McGraw Hill Higher Education (Publisher)
10th Edition
Published on 1. July 2006
Book
Paperback/Softback
978-0-07-296467-7 (ISBN)
More details
Edition
10th Revised edition
Language
English
Place of publication
London
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Edition type
Revised edition
ISBN-13
978-0-07-296467-7 (9780072964677)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification