Strategic Management
Formulation, Implementation and Control
6th Edition
Published on 1. January 1997
Book
Hardback
960 pages
978-0-256-15478-8 (ISBN)
Description
This sixth edition of the text includes updated coverage of topics such as the global economy, entrepeneurship, ethics, restructuring, continuous improvement, integrated operations, manufacturing and virtual organizations. There is also a new chapter on tools and techniques for strategic analysis at the business level, and the model of the strategic management process has been revised to reflect strategic analysis at different organizational levels.
More details
Edition
6th Revised edition
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Illustrations
Illustrations, 1 plan
Dimensions
Height: 250 mm
Width: 200 mm
Weight
2110 gr
ISBN-13
978-0-256-15478-8 (9780256154788)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
01/2000
7th Edition
McGraw-Hill Inc.,US
€136.17
Article not available
Content
Overview of strategic management; strategic management; strategy formulation; defining the company mission; the external environment; the global environment; strategic considerations for multinational firms; environmental forecasting; internal analysis; formulating long-term objectives and grand strategies; strategic analysis and choice in single or dominant product businesses; building substantial competitive advantages; strategic analysis and choice in the multibusiness company; rationalizing diversification and building shareholder value; strategy implementation; implementing strategy through action plans, functional tactics, and employee empowerment; implementing strategy through restructuring and reengineering the company's structure, leadership, culture and rewards; strategic control and continuous improvement.