Strategic Management
Formulation, Implementation and Control
Published on 1. December 1996
Book
Paperback/Softback
960 pages
978-0-07-114633-3 (ISBN)
Description
This text, containing 41 cases, is sensitive to 21st-century strategic ramifications of topics such as global economy, entrepreneurship, ethics, restructuring, continuous improvement, integrated operations and manufacturing, virtual organizations and cultural diversity. Chapters focus on tools and techniques for strategic analysis at the business level, single or dominated product/service companies and strategic analysis in multi-business companies. The model of the strategic management process has been revised to reflect strategic analysis at different organizational levels whilst also portraying the role of action plans, continuous improvement and employee empowerment within the strategic management process. The text is available as a text/cases split.
More details
Edition
International 2 Revised ed
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Illustrations
illustrations facsimiles, maps, portraits
Dimensions
Height: 230 mm
ISBN-13
978-0-07-114633-3 (9780071146333)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
Part 1 Overview of strategic management: strategic management. Part 2 Strategy formulation: defining the company mission; the external environment; the global environment - strategic consideration for multinational firms; environmetnal forecasting; internal analysis; formulating long-term objectives and grand strategies; strategic analysis and choice in single or dominant product businesses - building substantial competitive advantages; strategic analysis and choice in the multi-business company - rationalizing diversification and building shareholder value. Part 3 Strategy/implementation: implementing strategy through action plans, functional tactics and employee empowerment; implementing strategy through re-structuring and re-engineering the company's structure, leadership, culture and rewards; strategic control and continuous improvement.