Digital Transformation: The Essentials of e-Business Leadership
Published on 16. May 2000
Book
Hardback
144 pages
978-0-07-136408-9 (ISBN)
Description
The future of business is inextricably bound up with the Internet. Written by strategists at KPMG Consulting/Mertrius, this text provides executives with a "road map" for leading their companies through the transistion from business to e-business. By using interviews with those dealing with the e-business development, this book reveals the principles behind the digital transformation already underway, and why some companies succeed while others fail.
More details
Language
English
Place of publication
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Illustrations
Illustrations
Dimensions
Height: 239 mm
Width: 163 mm
Thickness: 20 mm
Weight
380 gr
ISBN-13
978-0-07-136408-9 (9780071364089)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Persons
Keyur Patel is the former Chief Strategy Officer for KPMG Consulting and CEO of Metrius. He develops innovative e-business solutions for both global corporations and start-ups.
Mary Pat McCarthy provides e-Business and financial management advice to some of the world's leading high technology companies and is Vice Chair of the Information, Communications, and Entertainment practice of KPMG LLP.
Mary Pat McCarthy provides e-Business and financial management advice to some of the world's leading high technology companies and is Vice Chair of the Information, Communications, and Entertainment practice of KPMG LLP.
Content
1. Who's Winning at e-Business? 2. The Vision Thing. 3. Transformation. 4. First-Mover Advantages and New Business Models. 5. The B2B Challenges. 6. The B2C Challenges. 7. Do It In-house or Spin It Off? 8. Preparing for the Unpredictable.