Enterprise.Com
Market Leadership in the Information Age
Jeff Papows(Author)
Nicholas Brealey Publishing
Published on 1. March 1999
Book
Hardback
251 pages
978-1-85788-207-0 (ISBN)
Description
Drawing on the work of Lotus and the IT innovators in industries such as insurance and aerospace, this text explores the more profound implications of the IT revolution, including: why the Web is the most over-hyped but undervalued business tool; why business leaders must become fluent in the language of IT now or lose everything; how IT takes "knowledge management" to its full potential; and how the adoption of new technologies is changing the roles and responsibilities of educators, researchers and policymakers.
More details
Language
English
Place of publication
United Kingdom
Publishing group
John Murray Press
Target group
Professional and scholarly
Dimensions
Height: 237 mm
Width: 162 mm
ISBN-13
978-1-85788-207-0 (9781857882070)
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Schweitzer Classification