The Business Environment
4th Edition
Published on 16. December 2001
Book
Paperback/Softback
560 pages
978-0-07-709747-9 (ISBN)
Description
Palmer and Hartley's The Business Environment 4e text is a basic level textbook, ideal for one semester use, that introduces students to business by exploring the dynamics of the business environment. The text clearly demonstrates the effects of these dynamics on business organisations and illustrates to students how decisions are made within organisations to ensure survival in this constantly changing environment.
More details
Edition
4th edition
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Dimensions
Height: 244 mm
Width: 188 mm
Thickness: 30 mm
Weight
1190 gr
ISBN-13
978-0-07-709747-9 (9780077097479)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Content
1. What is the Business Environment2. Types of Business Organisations3. Organisational Growth4. The Internal Environment5. The Social Responsibility of Organisations6. The Competition Environment7. The National Economic Environment8. The Political Environment9. The Legal Environment10. The International Business Environment11. The Social and Demographic Environment12. The Technological and Information Environment13. The Dynamic Business Environment14. Case Studies