Successful Marketing to the 50+ Consumer
How to Capture One of the Biggest and Fastest Growing Markets in America
Published on 29. December 1989
Book
Paperback/Softback
400 pages
978-0-13-860297-0 (ISBN)
More details
Series
Edition
New edition
Language
English
Place of publication
Harlow
United Kingdom
Publishing group
Prentice Hall Europe (a Pearson Education company)
Target group
Professional and scholarly
Edition type
New edition
Dimensions
Height: 233 mm
Width: 177 mm
Weight
630 gr
ISBN-13
978-0-13-860297-0 (9780138602970)
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Schweitzer Classification