Software Engineering for Embedded Systems

Rob Oshana is Vice President of Software Engineering R&D for the Microcontroller and Microprocessor business line at NXP, responsible for software enablement, IoT connectivity, software middleware and security, operating systems, machine learning, software services and advanced technologies. He serves on multiple industry advisory boards and is a recognized international speaker. He has published numerous books and articles on software engineering and embedded systems. He is also an adjunct professor at the University of Texas and Southern Methodist University and is a Senior Member of IEEE. Mark is an enterprise architect for the Train Performance and Transport Intelligence businesses at GE Transportation. He is responsible for integration of networking and applications with worldwide customers' locomotives and infrastructure. Mark is a regular speaker at embedded systems and industry conferences worldwide, focusing on virtualization, advanced wireless technologies, and asset performance management and their application to the transportation industry. Mark also actively participates in industry standards development including the Associate of American Railroads technical action groups. His leadership in the IoT space was recently highlighted by being elected to the program committee for the 2019 IoT Solutions World Congress.