
Management Information Systems
James O'Brien(Author)
McGraw-Hill Education (ISE Editions) (Publisher)
6th Edition
Published in March 2003
Book
Paperback/Softback
978-0-07-121711-8 (ISBN)
Description
O'Brien's latest edition provides real-world business and managerial coverage of information technology along with case studies and tutorials, making it perfect for undergraduate and introductory MBA courses in management information systems. This blend of up-to-date text and cases is aimed at preparing students to use and manage information technology in the fast-changing business world of today. - All cases are from 2002 sources, including the longer Appendix cases. These are current illustrations of industry practice directly related to concepts discussed in each chapter. - Web exercises can be found in all chapters for instructors who want to emphasize practice with hands-on skills, and apply application software and Internet solutions to business problems. - Coverage of data warehouse, data mining and other database concepts has been increased to emphasize their importance to E-Business and E-Commerce databases and their implementation in the real world of business.
More details
Edition
International student edition
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 279 mm
Width: 221 mm
ISBN-13
978-0-07-121711-8 (9780071217118)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Previous edition
James A. O'Brien
Management Information Systems
Book
02/2001
5th Edition
McGraw-Hill Publishing Co.
€49.13
Article exhausted; check for reprint