Business in Context
8th Edition
Published on 25. January 2023
Book
Paperback/Softback
656 pages
978-1-4737-8670-7 (ISBN)
Description
Now in its eighth edition, Business in Context introduces students to all aspects of modern business and its changing environment. This classic text now covers the impact of recent global events and developments, such as the COVID-19 pandemic, the UK's departure from the EU, globalization and the move towards more ethical business practices.
Essential reading for all introductory business courses, particularly business environment modules, this edition combines the hallmark qualities of David Needle's style with co-author Jane Burns' over 20 years of industry experience.
This title is available with MindTap, a flexible online learning solution that provides your students with all the tools they need to succeed, including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids and analytics to help you track their progress.
Essential reading for all introductory business courses, particularly business environment modules, this edition combines the hallmark qualities of David Needle's style with co-author Jane Burns' over 20 years of industry experience.
This title is available with MindTap, a flexible online learning solution that provides your students with all the tools they need to succeed, including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids and analytics to help you track their progress.
More details
Edition
8th edition
Language
English
Place of publication
London
United Kingdom
Target group
College/higher education
Dimensions
Height: 244 mm
Width: 188 mm
Thickness: 26 mm
Weight
1146 gr
ISBN-13
978-1-4737-8670-7 (9781473786707)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Persons
David Needle was a Senior Teaching Fellow, Associate Lecturer and Consultant at King's College, University of London, UK. He is a graduate of the University of Liverpool and the London School of Economics and has previously taught at Queen Mary, University of London and University of East London, UK. Jane Burns was Principal Teaching Fellow at University College London, UK. She is a graduate of the UCL Institute of Education (IOE) and the University of Reading and has previously taught at Kingston University London, UK. Prior to entering academia, she had a long career in the IT industry.
Content
Chapter 1. The Concept of Business in Context
PART I. THE ENVIRONMENTAL CONTEXT
Chapter 2. Globalization
Chapter 3. The Environment and Business: the Economy and the State
Chapter 4. The Environment and Business: Technology and Labour
Chapter 5. Cultural and Institutional Frameworks
PART II. ORGANIZATIONAL AND STRATEGIC CONTEXTS
Chapter 6. Organizational Aspects of Business
Chapter 7. Management and Leadership
Chapter 8. Strategy
Chapter 9. Business Ethics, Sustainability and Corporate Social Responsibility
PART III. THE ACTIVITIES CONTEXT
Chapter 10. Innovation
Chapter 11. Operations
Chapter 12. Marketing
Chapter 13. Human Resource Management
Chapter 14. Finance and Accounting
PART I. THE ENVIRONMENTAL CONTEXT
Chapter 2. Globalization
Chapter 3. The Environment and Business: the Economy and the State
Chapter 4. The Environment and Business: Technology and Labour
Chapter 5. Cultural and Institutional Frameworks
PART II. ORGANIZATIONAL AND STRATEGIC CONTEXTS
Chapter 6. Organizational Aspects of Business
Chapter 7. Management and Leadership
Chapter 8. Strategy
Chapter 9. Business Ethics, Sustainability and Corporate Social Responsibility
PART III. THE ACTIVITIES CONTEXT
Chapter 10. Innovation
Chapter 11. Operations
Chapter 12. Marketing
Chapter 13. Human Resource Management
Chapter 14. Finance and Accounting