Quantitative Approaches in Business Studies with MyMathLab Global
8th Edition
Published on 3. November 2011
Book
Mixed media product
978-0-273-73872-5 (ISBN)
Description
Quantitative Approaches in Business Studiesprovides a clear and accessible introduction to these methods, ideal for students of business and management on undergraduate, Masters and professional courses. This 8th edition comes with MyMathLabGlobal, an unrivalled online tutorial and assessment system available to users of this book. This resource generates a personalised study plan and provides extensive practice questions exactly where you need them.
More details
Edition
8th edition
Language
English
Place of publication
Harlow
United Kingdom
Publishing group
Pearson Education Limited
Target group
Professional and scholarly
Dimensions
Height: 265 mm
Width: 196 mm
Thickness: 22 mm
Weight
1152 gr
ISBN-13
978-0-273-73872-5 (9780273738725)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Person
Clare Morris has taught quantitative methods to students of business, from HND to PhD level, at institutions including Bristol Polytechnic, Warwick Business School and Cardiff Business School. She is currently Emeritus Professor at the University of Gloucestershire.
Content
Introduction: Why quantitative methods?
Part 1 NUMBERS how we handle them
1 Tools of the trade: basic numeracy skills
Part 2 NUMBERS a means of communication
2 Obtaining the figures: data and data collection
3 Presenting the figures: tables and diagrams
4 Summarising the figures: measures of location and spread
5 Measuring changes: index numbers
Part 3 NUMBERS a basis for deduction
6 A firm foundation: elementary probability
7 Patterns of probability: some distributions
8 Estimating from samples: inference
9 Checking a theory: hypothesis testing
10 Making it better: statistics and quality improvement
11 Looking for connections: correlation
12 Spotting the relationship: line fitting
13 Multiple regression
Part 4 NUMBERS a tool of planning
14 Planning an inventory policy: stock control and simulation
15 Forecasting: time-series, semi-log graphs and exponential smoothing
16 Allowing for interest: financial mathematics
17 Planning production levels: linear programming
18 Planning a project: network analysis
19 Quantitative methods in the student research project
Part 1 NUMBERS how we handle them
1 Tools of the trade: basic numeracy skills
Part 2 NUMBERS a means of communication
2 Obtaining the figures: data and data collection
3 Presenting the figures: tables and diagrams
4 Summarising the figures: measures of location and spread
5 Measuring changes: index numbers
Part 3 NUMBERS a basis for deduction
6 A firm foundation: elementary probability
7 Patterns of probability: some distributions
8 Estimating from samples: inference
9 Checking a theory: hypothesis testing
10 Making it better: statistics and quality improvement
11 Looking for connections: correlation
12 Spotting the relationship: line fitting
13 Multiple regression
Part 4 NUMBERS a tool of planning
14 Planning an inventory policy: stock control and simulation
15 Forecasting: time-series, semi-log graphs and exponential smoothing
16 Allowing for interest: financial mathematics
17 Planning production levels: linear programming
18 Planning a project: network analysis
19 Quantitative methods in the student research project