
The Fundamentals of Product Design
Richard Morris(Author)
Bloomsbury Visual Arts (Publisher)
Published on 23. February 2023
Book
Paperback/Softback
192 pages
978-1-350-39885-6 (ISBN)
Description
Provides an integrated and cohesive view of the product design process, covering materials, manufacturing, idea generation, computer-aided design, engineering functions, product types, and market research.
This updated edition explores recent developments such as additive manufacture and crowd funding, and includes more consumer and lifestyle orientated products for a more product-based focus, supported by a range of new innovative examples and case studies from internationally-renown designers and studios.
The second edition also features a supportive document map that helps to reveal the steps in product creation, new projects and activities for every chapter, and additional references and web sources to allow students to further explore the world of product design.
Full of inspiring images covering a wide variety of product design examples, Richard Morris presents an engaging introduction to this sizeable topic that can be used as a useful guide to the processes involved in product design.
This updated edition explores recent developments such as additive manufacture and crowd funding, and includes more consumer and lifestyle orientated products for a more product-based focus, supported by a range of new innovative examples and case studies from internationally-renown designers and studios.
The second edition also features a supportive document map that helps to reveal the steps in product creation, new projects and activities for every chapter, and additional references and web sources to allow students to further explore the world of product design.
Full of inspiring images covering a wide variety of product design examples, Richard Morris presents an engaging introduction to this sizeable topic that can be used as a useful guide to the processes involved in product design.
More details
Series
Language
English
Place of publication
London
United Kingdom
Publishing group
Bloomsbury Publishing PLC
Target group
College/higher education
Product notice
Paperback (trade)
Unsewn / adhesive bound
Illustrations
200 colour illus
Dimensions
Height: 230 mm
Width: 200 mm
Thickness: 14 mm
Weight
558 gr
ISBN-13
978-1-350-39885-6 (9781350398856)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

Richard Morris
The Fundamentals of Product Design
E-Book
03/2017
1st Edition
Bloomsbury Visual Arts
€30.99
Available for download

Richard Morris
The Fundamentals of Product Design
E-Book
10/2016
1st Edition
Fairchild Books
€30.99
Available for download
Person
Richard Morris is the course leader for the four product design based degree programmes at the University of Brighton, UK and leads the Brighton Creativity Centre, UK.
Content
1. Product research
Designing for people
Case study: Tord Boontje
Product requirements
Case study: Jonathan Ive
Defining needs
Case study: Thomas Heatherwick
Chapter summary and assignments
2. Product concepts
Generating ideas
Case study: Wayne Hemmingway
Nurturing ideas
Case study: Naoto Fukasawa
Recognizing design trends
Case study: Luigi Colani
Chapter summary and assignments
3. Product development
Concept selection
Case study: Royal Philips
Functionality
Case study: d3O
Form
Case study: Matthew White
Chapter summary and assignments
4. Production
Pre-production
Case study: Assa Ashuach
Manufacturing
Case study: Tom Dixon
Operations
Case study: Salter
Chapter summary and assignments
5. Product launch
Roll out
Case study: Sir James Dyson
Sales
Case study: Vertu
Chapter summary and assignments
Conclusion
Glossary
Further Resources
Further Reading
Index
Designing for people
Case study: Tord Boontje
Product requirements
Case study: Jonathan Ive
Defining needs
Case study: Thomas Heatherwick
Chapter summary and assignments
2. Product concepts
Generating ideas
Case study: Wayne Hemmingway
Nurturing ideas
Case study: Naoto Fukasawa
Recognizing design trends
Case study: Luigi Colani
Chapter summary and assignments
3. Product development
Concept selection
Case study: Royal Philips
Functionality
Case study: d3O
Form
Case study: Matthew White
Chapter summary and assignments
4. Production
Pre-production
Case study: Assa Ashuach
Manufacturing
Case study: Tom Dixon
Operations
Case study: Salter
Chapter summary and assignments
5. Product launch
Roll out
Case study: Sir James Dyson
Sales
Case study: Vertu
Chapter summary and assignments
Conclusion
Glossary
Further Resources
Further Reading
Index