Consumer Behavior
How Humans Think, Feel, and Act in the Marketplace
Published on 30. March 2007
Book
Hardback
792 pages
978-0-9791336-0-2 (ISBN)
More details
Language
English
Place of publication
Cincinnati
United States
Target group
Adult education
College/higher education
Professional and scholarly
Illustrations
400 illustrations
Dimensions
Height: 285 mm
Width: 225 mm
ISBN-13
978-0-9791336-0-2 (9780979133602)
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Schweitzer Classification