The Entrepreneur's Guide to Building a Better Business Plan
A Step-by-step Approach
Published on 29. May 1992
Book
Hardback
304 pages
978-0-471-55212-3 (ISBN)
Description
This practical manual focuses on the importance of effective and systematic business planning. Using examples and case studies, it explores the fundamentals of the business plan and demonstrates how plans can be effectively presented in order to gain better results.
More details
Language
English
Place of publication
New York
United States
Publishing group
John Wiley and Sons Ltd
Target group
Professional and scholarly
Illustrations
Illustrations
Dimensions
Height: 260 mm
Width: 185 mm
Weight
737 gr
ISBN-13
978-0-471-55212-3 (9780471552123)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
Company Organization and Product/Service Definition; Market Analysis and Market Planning: An Essential Requirement; Revenue Distribution; Allocating Income and Outgo for Maximum Profit; Competitive Data Sources and How to Evaluate Your Information; Examples of Competitive Successes and Failures; Department Plans; Financial Reports: Development and Analysis; Partnering; Nonmanufacturing Businesses; Putting It All Together: A Summary; When Your Business Plan Fails; Appendix; Bibliography; Index.