International Business
The Challenge of Global Competition W/ Student CD, Map, Powerweb, and Cesim Simulation
8th Edition
Published on 26. June 2001
Book
Paperback/Softback
710 pages
978-0-07-248554-7 (ISBN)
Description
International Business: The Challenge of Global Competition, 8e, continues to be the textbook of choice for instructors who want comprehensive coverage. It is the textbook of choice for adopters who like to cover a broad range of topics and to show students the steps a business must take to go global. International Business, 8e, describes international business concepts in a pedagogically rich and straightforward style. In response to reviewer feedback, a new, clearer design and expanded web site can be found with the 8th edition..
More details
Edition
8th edition
Language
English
Place of publication
London
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Dimensions
Height: 283 mm
Width: 221 mm
Thickness: 31 mm
Weight
1973 gr
ISBN-13
978-0-07-248554-7 (9780072485547)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification