Basic Marketing
11th Edition
Published on 1. November 1992
Book
Paperback/Softback
816 pages
978-0-256-12877-2 (ISBN)
More details
Series
Edition
11th Revised edition
Language
English
Place of publication
London
United Kingdom
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Edition type
Revised edition
Dimensions
Height: 230 mm
ISBN-13
978-0-256-12877-2 (9780256128772)
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Schweitzer Classification
Other editions
New editions
Book
12/1996
McGraw-Hill Education (ISE Editions)
€30.94
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