Dressed in Time
A World View
Published on 1. December 2022
Book
Hardback
280 pages
978-1-350-03274-3 (ISBN)
Description
Through object-based case studies of garments from the ancient past through to the 21st century, Margaret Maynard reveals the countless ways the temporal is woven into our attire. From the physical effects of age on garments to their changing cultural significance, time and fashion are inextricably linked. Every garment has its own pace and narrative, and every dress practice is rich with temporal associations: 'wearing' time in the form wristwatches, marking key moments in time from marriage to death, 'defying' time with beauty products, preserving and re-imagining time through vintage, and concepts of 'timeless' and 'classic' styles.
This ground-breaking book presents a complete rethinking of the study of global fashion history, revealing the complex nature of changing fashion when viewed through the lens of time and challenging Eurocentric approaches such as the periodization of style and the arbitrary division of 'western' and 'non-western' fashion. Fashion in Time is essential reading for students and scholars of fashion and dress history, material culture studies, cultural anthropology, archaeology and related fields.
This ground-breaking book presents a complete rethinking of the study of global fashion history, revealing the complex nature of changing fashion when viewed through the lens of time and challenging Eurocentric approaches such as the periodization of style and the arbitrary division of 'western' and 'non-western' fashion. Fashion in Time is essential reading for students and scholars of fashion and dress history, material culture studies, cultural anthropology, archaeology and related fields.
Reviews / Votes
Drawing on a lifetime of scholarship, Margaret Maynard uses time to explore the complexity of dress in a whirlwind account across global history, revealing diverse clothing practices from the adorned bodies of ancient times to 3D-printed dress styles of today. * Karen Tranberg Hansen, Northwestern University, USA * Margaret Maynard is a pioneer in global fashion studies and her new book, Dressed in Time, creatively approaches the field with rigor and purpose. Unpacking different notions of temporality in the light of varying cultural relationships, exchanges and memories, this book is an invaluable intervention. Snapshots contained in each chapter of this book provide readers with the perfect companion to interrogate and understand digital resources and archival material. If you've ever pondered how to meet the challenges ahead for fashion studies, this book is for you. * Regina A. Root, College of William & Mary, USA * This book is mind-challenging, thought-provoking and fascinating-and is best read chapter by chapter, not all in rush, so that [Maynard's] complex ideas can be absorbed bit by bit. It is more than worth the effort of doing so. * Costume Journal *More details
Series
Language
English
Place of publication
London
United Kingdom
Publishing group
Bloomsbury Publishing PLC
Target group
College/higher education
Product notice
sewn/stitched
Cloth over boards
With dust jacket
Illustrations
71 bw illus
Dimensions
Height: 241 mm
Width: 166 mm
Thickness: 21 mm
Weight
739 gr
ISBN-13
978-1-350-03274-3 (9781350032743)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
E-Book
12/2022
1st Edition
Bloomsbury Visual Arts
€25.49
Available for download
Person
Margaret Maynard is Honorary Associate Professor at The University of Queensland, Australia.
Content
List of Illustrations
Preface
Acknowledgements
1. About Time
Focus 1 a Wearing Time on the Body
Focus 1 b Dress, Value and Time
2. Deep Time: The Origins of Dress
Focus 2 a Ancient Footwear. What is its Significance?
Focus 2 b Mystery! An Egyptian Garment
3. Context: What Does it Mean?
Focus 3 a The Puzzle of Dates
Focus 3 b What are "1920s" Fashions?
4. Cultural Exchange: Past and Present
Focus 4 a Who Should Own the Past?
Focus 4 b The Kimono Controversy
5. Rituals: The Significance of Time
Focus 5 a Relics: Remains of a Past or Not?
Focus 5 b First Nation Cloaks: Identity Reclaimed
6. The Wardrobe Story
Focus 6 a A Wife: What is She Worth?
Focus 6 b Time to Change
7. Dress: Time and Cultural Memory
Focus 7 a Time: Displaying Sartorial Memories
Focus 7 b Fashion: No Present Without a Past
8. Unfixed: Time and Dress
Focus 8 a Can Fashion be Timeless?
Focus 8 b Replicas: Engaging with Time
Select Bibliography
Index
Preface
Acknowledgements
1. About Time
Focus 1 a Wearing Time on the Body
Focus 1 b Dress, Value and Time
2. Deep Time: The Origins of Dress
Focus 2 a Ancient Footwear. What is its Significance?
Focus 2 b Mystery! An Egyptian Garment
3. Context: What Does it Mean?
Focus 3 a The Puzzle of Dates
Focus 3 b What are "1920s" Fashions?
4. Cultural Exchange: Past and Present
Focus 4 a Who Should Own the Past?
Focus 4 b The Kimono Controversy
5. Rituals: The Significance of Time
Focus 5 a Relics: Remains of a Past or Not?
Focus 5 b First Nation Cloaks: Identity Reclaimed
6. The Wardrobe Story
Focus 6 a A Wife: What is She Worth?
Focus 6 b Time to Change
7. Dress: Time and Cultural Memory
Focus 7 a Time: Displaying Sartorial Memories
Focus 7 b Fashion: No Present Without a Past
8. Unfixed: Time and Dress
Focus 8 a Can Fashion be Timeless?
Focus 8 b Replicas: Engaging with Time
Select Bibliography
Index