
Mobile Commerce
Opportunities, Applications, and Technologies of Wireless Business
Paul May(Author)
Cambridge University Press
Published on 19. April 2001
Book
Paperback/Softback
304 pages
978-0-521-79756-6 (ISBN)
Description
This book provides the context, architectures, case studies, and intelligent analysis that will help you grasp this rapidly evolving subject. With keen insight into the needs of both camps, May explains the technological aspects of mobile commerce to business decision makers and the business models to the technologists who design and build these electronic systems. It is the one book all relevant parties in a company can read to ensure common understanding. Topics include devices, technologies, applications, standards, security, and more.
Reviews / Votes
'A visionary yet practical book about the mobile devices and applications that are about to change our lives.' Ari Jaaksi, General Manager, Nokia Wireless Software Solutions 'I was impressed by the M-Commerce title ... this book has provided me with some smart ammunition for business planning.' Paul Freeman '... this book provides a much needed overview ... it certainly appeals to anyone wanting an introduction to mobile commerce ...'. Harry Agius, Computer BulletinMore details
Series
Language
English
Place of publication
Cambridge
United Kingdom
Target group
Professional and scholarly
Product notice
Paperback (trade)
Illustrations
50 Line drawings, unspecified
Dimensions
Height: 229 mm
Width: 152 mm
Thickness: 16 mm
Weight
443 gr
ISBN-13
978-0-521-79756-6 (9780521797566)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Content
1. The business opportunity; 2. Applications; 3. Technology; 4. Issues; 5. Mobile commerce applications directory.