Russia
Everything the Business Traveller Needs to Know
Published on 25. April 1996
Book
Paperback/Softback
160 pages
978-0-7494-1964-6 (ISBN)
Description
This guide aims to show business travellers that by getting to grips with the Russian character and culture it is possible to do business there, and build fruitful, long-lasting relationships.
More details
Language
English
Place of publication
London
United Kingdom
Target group
Professional and scholarly
Product notice
Paperback (UK-trade)
Illustrations
colour illustrations
Dimensions
Height: 215 mm
Width: 135 mm
Weight
254 gr
ISBN-13
978-0-7494-1964-6 (9780749419646)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Content
Part 1 Preparations: language; a sense of place; a sense of history; working with Russians; packing your bags. Part 2 The journey: useful expressions; Russian behaviour; immigration; view from your car seat (with social interpretations). Part 3 The first 24 hours: survival and comfort; first contact; language - further observations. Part 4 Culture and commercial context: culture; commercial context. Part 5 Yevgenii Mikhailovich: education; army and sport; further education; national pride; the world outside; Russia's image; material matters; muddling through - with a little help; friends and acquaintances; work - loyalty and motivation; Western products, Western ways. Part 6 Negotiation: cross-cultural conversation; Harry presents a case study; notes on real-time negotiation; celebrating. Part 7 Yevgenii at home. Part 8 Phrasebook. Part 9 Western ways (in Russian). Part 10 Appendix.