Infopartnering
The Ultimate Strategy for Achieving Efficient Consumer Response
Published on 1. June 1994
Book
Hardback
240 pages
978-0-471-13195-3 (ISBN)
Description
Advance Praise for Infopartnering "Andre has done a great job of describing a future world in which we harness the power of technology and cooperative relationships to become as efficient and consumer-focused as possible." --Jerry Golub, Director, Trade and Inventory Effectiveness, Price Chopper Supermarkets "Correctly defines linkage between suppliers, retailers, and customers and provides a sure-footed road map to reduce costs at each level. A viable alternative to those Non-ELDP operators who are scurrying pell-mell toward CRP but giving up the farm to do it." --M. Davis Herriman, Vice President, Grocery Operations, Giant Foods, Inc. "Finally, a book that demystifies the 'how-to's' of ECR. Infopartnering is a must-read for any Senior Manager truly dedicated to making ECR a reality." --Daphne Perry, General Manager, ECR, H. J. Heinz Company of Canada, Ltd. "Andre Martin has provided the experienced as well as the novice logistician with a valuable insight into ECR. Infopartnering is not business as usual, but a unique, value-added approach to meeting customer requirements."
--Joseph Andraski, Vice President, Sales & Integrated Logistics Division, Nabisco Food Group "Infopartnering will help drive the implementation of new infopartnering techniques such as continuous replenishment to better manage the distribution pipeline for greater consumer value." --Ralph Drayer, Vice President, Product Supply-Customer Development, Procter & Gamble Company
--Joseph Andraski, Vice President, Sales & Integrated Logistics Division, Nabisco Food Group "Infopartnering will help drive the implementation of new infopartnering techniques such as continuous replenishment to better manage the distribution pipeline for greater consumer value." --Ralph Drayer, Vice President, Product Supply-Customer Development, Procter & Gamble Company
More details
Language
English
Place of publication
New York
United States
Publishing group
John Wiley and Sons Ltd
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 222 mm
Width: 150 mm
Thickness: 21 mm
Weight
450 gr
ISBN-13
978-0-471-13195-3 (9780471131953)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Person
Andre Martin is the Chairman and CEO of LogiCNet, a company dedicated to helping retailers, wholesalers/distributors, and manufacturers integrate their distribution systems from retail point-of-sale terminals to the suppliers' manufacturing facilities. A pioneer in the field of distribution and logistics, Martin developed Distribution Resource Planning (DRP) in the 1970s. He continues to work with clients around the world in the areas of DRP and Infopartnering/Efficient Consumer Response. Martin is also the author of Distribution Resource Planning: The Gateway to True Quick Response and Continuous Replenishment.
Content
THE INFOPARTNERING ADVANTAGE. Business as Usual: A Satellite's-Eye View. The Infopartnering Approach: Harnessing Information to Gain a Competitive Advantage. The Heart and Soul of Infopartnering: The DRP Connection. Promotional Planning: A Major Payoff from Infopartnering. THE INFOPARTNER'S TOOL KIT. Building a Foundation: Prerequisities and Success Factors for Infopartnering. Information: The Lifeblood of ECR. Systems and Technology: The Skeleton of ECR. People: The Brainpower Behind ECR. Implementing ECR: A Blueprint for Success. The Road Ahead: Opportunities and Challenges in the Era of Infopartnering and ECR. Epilogue. Glossary. Index.