Marketing Challenges
Cases & Exercises
McGraw-Hill Inc.,US (Publisher)
3rd Edition
Published on 1. January 1993
Book
628 pages
978-0-07-911577-5 (ISBN)
More details
Series
Edition
3rd ed.
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
ISBN-13
978-0-07-911577-5 (9780079115775)
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Schweitzer Classification