The Power and Influence of Illustration
Achieving Impact and Lasting Significance through Visual Communication
Published on 21. February 2019
Book
Paperback/Softback
256 pages
978-1-350-02242-3 (ISBN)
Description
Delving into the rationale behind influential communication, The Power And Influence Of Illustration helps you understand how to work with a message to create convincing illustrations for your audience.
Alan Male explains how illustrative imagery can lampoon, shock, insult, threaten, subvert, ridicule, express discontent and proclaim political and religious allegiance. He explores how its tools have been used in the past, and looks at how contemporary illustrators can use their own work to persuade - and discusses where the line between persuasion and propaganda lies. These issues are explored using hundreds of full colour images from international artists, both contemporary and historical.
Alan Male explains how illustrative imagery can lampoon, shock, insult, threaten, subvert, ridicule, express discontent and proclaim political and religious allegiance. He explores how its tools have been used in the past, and looks at how contemporary illustrators can use their own work to persuade - and discusses where the line between persuasion and propaganda lies. These issues are explored using hundreds of full colour images from international artists, both contemporary and historical.
Reviews / Votes
An excellent book that provides a good grounding in the historical context and development of Illustration that becomes increasing philosophical, more intellectually challenging and questioning of the role of the contemporary illustrator. * Nigel Coton, Lecturer in Illustration at Norwich University of the Arts, UK *More details
Language
English
Place of publication
London
United Kingdom
Publishing group
Bloomsbury Publishing PLC
Product notice
Paperback (trade)
Unsewn / adhesive bound
Illustrations
388 colour images
Dimensions
Height: 271 mm
Width: 210 mm
Thickness: 20 mm
Weight
995 gr
ISBN-13
978-1-350-02242-3 (9781350022423)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Alan Male
The Power and Influence of Illustration
Achieving Impact and Lasting Significance Through Visual Communication
E-Book
04/2019
1st Edition
Bloomsbury Visual Arts
€32.99
Available for download
Alan Male
The Power and Influence of Illustration
Achieving Impact and Lasting Significance Through Visual Communication
E-Book
04/2019
1st Edition
Bloomsbury Visual Arts
€32.99
Available for download
Person
Professor Alan Male is an illustrator, academic and writer. He directed the Illustration Programme at Falmouth University for many years, leading it to gain an international reputation for excellence. He is now Emeritus Professor and a keynote speaker on the international stage.
Content
Introduction
Lessons from History
1. From the Birth of Culture to Evolution
2. Victoriana to Disney
3. Mid 20th Century and the Digital Revolution
The Language of Drawing
4. Icons, Semiotics and Identity
5. Metaphor, Wit, Sarcasm and Perversion
6. Rhetoric and Subject Matter
Context, Impact and Consequence
7. Ethics, Censorship and Moral Responsibility
8. Presenting Knowledge, Advertising and Propaganda
9. Entertainment, Journalism and Literature
Contemporary and Future Practice
10. Innovation and Problem Solving
11. Communication's Effectiveness, Function and Significance
12. Authorship and the Skills of the Illustrator
Index
Further Reading
Bibliography
Lessons from History
1. From the Birth of Culture to Evolution
2. Victoriana to Disney
3. Mid 20th Century and the Digital Revolution
The Language of Drawing
4. Icons, Semiotics and Identity
5. Metaphor, Wit, Sarcasm and Perversion
6. Rhetoric and Subject Matter
Context, Impact and Consequence
7. Ethics, Censorship and Moral Responsibility
8. Presenting Knowledge, Advertising and Propaganda
9. Entertainment, Journalism and Literature
Contemporary and Future Practice
10. Innovation and Problem Solving
11. Communication's Effectiveness, Function and Significance
12. Authorship and the Skills of the Illustrator
Index
Further Reading
Bibliography