
The Leader as Communicator
Strategies and Tactics to Build Loyalty, Focus Effort, and Spark Creativity
Amacom (Publisher)
Published on 17. April 2018
Book
Paperback/Softback
272 pages
978-0-8144-0996-1 (ISBN)
Description
This insightful book demonstrates how to become a stronger, more confident leader -- one who can use communication to build alignment, enthusiasm, and productivity.
In turbulent times, the ability to communicate with power and purpose becomes a crucial leadership competency. Smart executives realize that leadership communication isn't a matter of "making nice," but a strategic necessity.
Organized around an original model defining the important communication roles a leader must fill, The Leader as Communicator examines roles as diverse as:
trust-builder and critic,
renewal champion and navigator,
learning advocate and provocateur.
The book presents case studies of organizations including Cadillac, Emerson, and Saturn, plus dozens of other examples. Packed with strategies and tactics showing how leaders can shape the communications climate of their organizations, The Leader as Communicator culminates with assessment exercises that let readers measure their own communication skills.
In turbulent times, the ability to communicate with power and purpose becomes a crucial leadership competency. Smart executives realize that leadership communication isn't a matter of "making nice," but a strategic necessity.
Organized around an original model defining the important communication roles a leader must fill, The Leader as Communicator examines roles as diverse as:
trust-builder and critic,
renewal champion and navigator,
learning advocate and provocateur.
The book presents case studies of organizations including Cadillac, Emerson, and Saturn, plus dozens of other examples. Packed with strategies and tactics showing how leaders can shape the communications climate of their organizations, The Leader as Communicator culminates with assessment exercises that let readers measure their own communication skills.
More details
Language
English
Place of publication
United States
Publishing group
HarperCollins Focus
Dimensions
Height: 234 mm
Width: 156 mm
Thickness: 16 mm
Weight
445 gr
ISBN-13
978-0-8144-0996-1 (9780814409961)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Persons
Robert Mai (St. Louis, MO) is a consultant to Fleishman-Hillard, one of the world's leading communications consulting firms; an associate professor at St. Louis University's College of Public Service; and codirector of the university's Center for Organizational Learning and Renewal. Alan Akerson (St. Louis, MO), during his 20 years at Fleishman-Hillard, was instrumental in the creation of the firm's internal communication practice.