Birds of Prey
Boeing Versus Airbus
Matthew Lynn(Author)
William Heinemann Ltd (Publisher)
Published on 24. April 1995
Book
Hardback
320 pages
978-0-434-43925-6 (ISBN)
Description
Boeing is the biggest exporter in the US, America's one undisputed industrial champion after years in which the world's richest economy has been imperilled by foreign competition. The company took tremendous risks to conquer the American and then the world market, yet it now faces a new threat from Airbus, the European consortium-built aircraft that defied the pessimists to capture a third of the world's market in the 1980s. This book tells the story of the battle between the two giants and its implications for the balance of global economic power.
More details
Language
English
Place of publication
London
United Kingdom
Publishing group
Cornerstone
Target group
Professional and scholarly
Dimensions
Height: 242 mm
Width: 161 mm
Weight
480 gr
ISBN-13
978-0-434-43925-6 (9780434439256)
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Schweitzer Classification