Strategic Management
7th Edition
Published on 21. January 2015
Book
Paperback/Softback
800 pages
978-1-292-06466-6 (ISBN)
Description
Strategic Management is one of the world's leading strategy textbooks, covering all the major topics particularly from a global perspective. It delivers comprehensive coverage of the subject in an easy-to-read style with extensive examples and a range of free support material that will help you learn actively and effectively.
This seventh edition of Strategic Management builds on proven strengths ...
Over 70 short case studies to provide easily accessible illustrations of strategy in practice
Over 12 longer cases to provide a more in-depth examples of recent strategic decisions involving Sony, Apple and other major companies a continuous contrast between prescriptive and emergent views of strategy to highlight the key debates within the discipline
Emphasis on practice throughout with features to help you turn theory into practice
Major international strategy cases from Europe, Africa, Asia and the Americas
Clear exploration of the key concepts
Comprehensive, logical structure to guide you through this complex subject
This seventh edition of Strategic Management builds on proven strengths ...
Over 70 short case studies to provide easily accessible illustrations of strategy in practice
Over 12 longer cases to provide a more in-depth examples of recent strategic decisions involving Sony, Apple and other major companies a continuous contrast between prescriptive and emergent views of strategy to highlight the key debates within the discipline
Emphasis on practice throughout with features to help you turn theory into practice
Major international strategy cases from Europe, Africa, Asia and the Americas
Clear exploration of the key concepts
Comprehensive, logical structure to guide you through this complex subject
More details
Edition
7th New edition
Language
English
Place of publication
Harlow
United Kingdom
Target group
Adult education
Edition type
New edition
Dimensions
Height: 266 mm
Width: 196 mm
Thickness: 29 mm
Weight
1440 gr
ISBN-13
978-1-292-06466-6 (9781292064666)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Richard Lynch
Strategic Management
Book
04/2018
8th Edition
Pearson Education Limited
€95.51
Article exhausted; check different version
Previous edition
Richard Lynch
Strategic Management
Book
12/2011
6th Edition
Pearson
€70.96
Article exhausted; check for reprint
Content
About the sixth edition
How to use this book
Guided tour
Guide to the main focus of case studies
Acknowledgements
Publisher's acknowledgements
Part 1 Introduction
1 Strategic management
2 A review of theory and practice
Part 2 Strategic analysis and purpose
3 Analysing the strategic environment
4 Analysing resources and capabilities
5 Strategy dynamics
6 Prescriptive purpose delivered through mission, objectives and ethics
7 Purpose emerging from knowledge, technology and innovation
Part 3 Developing the strategy
8 Developing business-level strategy options
9 Developing corporate-level strategy options
10 Strategy evaluation and development: the prescriptive process
11 Finding the strategic route forward: mainly emergent approaches
12 Organisational structure, style and people issues
Part 4 The implementation process
13 Implementing and controlling the strategic plan
14 Green strategy and sustainability
15 Managing strategic change
Part 5 Different strategy contexts and building business models
16 Strategic leadership
17 Entrepreneurial strategy
18 Government, public sector and not-for-profit strategies
19 International expansion and globalisation strategies
20 Strategy and business models
Part 6 Integrative and longer case studies Glossary
Indexes
How to use this book
Guided tour
Guide to the main focus of case studies
Acknowledgements
Publisher's acknowledgements
Part 1 Introduction
1 Strategic management
2 A review of theory and practice
Part 2 Strategic analysis and purpose
3 Analysing the strategic environment
4 Analysing resources and capabilities
5 Strategy dynamics
6 Prescriptive purpose delivered through mission, objectives and ethics
7 Purpose emerging from knowledge, technology and innovation
Part 3 Developing the strategy
8 Developing business-level strategy options
9 Developing corporate-level strategy options
10 Strategy evaluation and development: the prescriptive process
11 Finding the strategic route forward: mainly emergent approaches
12 Organisational structure, style and people issues
Part 4 The implementation process
13 Implementing and controlling the strategic plan
14 Green strategy and sustainability
15 Managing strategic change
Part 5 Different strategy contexts and building business models
16 Strategic leadership
17 Entrepreneurial strategy
18 Government, public sector and not-for-profit strategies
19 International expansion and globalisation strategies
20 Strategy and business models
Part 6 Integrative and longer case studies Glossary
Indexes