Introduction to Marketing
Published on 1. January 1984
Book
Hardback
556 pages
978-0-07-039191-8 (ISBN)
More details
Language
English
Place of publication
New York
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Professional and scholarly
Illustrations
Ill.
Dimensions
Height: 241 mm
Width: 193 mm
Weight
998 gr
ISBN-13
978-0-07-039191-8 (9780070391918)
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Schweitzer Classification